Associations collect valuable data—on member engagement, event performance, revenue, and more—but too often that data stays locked in spreadsheets. Interactive dashboards can transform raw numbers into clear, visual insights that help staff, boards, and members make smarter decisions. When designed well, dashboards offer real-time views of progress and performance, surfacing trends and opportunities that might otherwise go unnoticed. But not all dashboards are created equal. Poorly designed dashboards can be cluttered, confusing, or just plain ignored. In this session, Amelia Kohm will unpack the key elements of effective dashboard design. You’ll learn how to create dashboards that are not only visually engaging but also intuitive, purposeful, and actionable. Whether you’re building a dashboard from scratch or refining one you already use, this session will give you practical guidance to make your data more accessible, meaningful, and impactful.